Make it count: PR and brand management for tennis and padel brands
At Court15.Agency, we provide active brand management that goes beyond simple press releases to curate a long-term, prestigious market position.
Your brand, in front of the right audience.
In the tennis ecosystem a brand is either defining itself or being defined by the noise. Coverage isn’t the goal. Position is.We manage reputation, media and brand narrative for equipment brands, academies, clubs and professional players: the people who need a public voice that supports a commercial objective, not just a clippings folder.
/ Strategic Brand Guardianship
In the high-stakes tennis ecosystem, a brand is either defining itself or being defined by the noise. We provide active brand management that goes beyond simple press releases to curate a long-term, prestigious market position. By strategically placing your brand in the right publications and aligning your athletes with high-value media opportunities, we ensure your narrative remains consistent across every touchpoint. We don’t just manage your presence; we engineer your prestige, protecting your equity and ensuring your brand remains a top seed player.
/ Authentic Brand Alignment
Generic media training produces robotic answers that fans see right through. We focus on personality-led PR, helping you find your authentic voice while still hitting your brand’s key objectives. We work closely with tennis brands and players to align their public personas with their commercial goals, ensuring that every interview feels like a natural conversation rather than a scripted chore.
/ Digital-First Reputation Management
PR today happens on a 24/7 loop across social media and global news cycles. We offer a comprehensive media strategy that extends beyond the microphone. From optimising your social media tone of voice to securing high-tier editorial placements in lifestyle and sports publications, we ensure your brand’s presence is consistent, prestigious, and proactive rather than reactive.
COURT15
What we deliver
Media relations and placement
Relationships with racket sports, trade, lifestyle and national press, plus the specialist creators who now carry as much weight as traditional titles. Product launches, brand stories, founder profiles and player features.
Player personal branding
Positioning, content strategy, social media management and sponsorship-ready presentation for professional and emerging players. A player with a defined brand is a considerably more valuable commercial partner.
Sponsorship and partnership positioning
The materials, narrative and proof points that get a brand or player taken seriously by commercial partners, and the introductions to make the conversation happen.
Crisis and issues management
A defined plan and a named contact for when something goes wrong publicly. Cheaper to prepare than to fix.
Own your narrative before someone else writes it. Tell us where you want your brand or your name to sit in twelve months. We’ll tell you what it takes to get there.
Frequently asked questions...
Is PR retained or project-based?
Both. Retainers work best for ongoing brand building and player representation. Project work suits a single launch, an event or a specific campaign window.
Can you guarantee coverage?
No agency honestly can, and you should be cautious of any that says otherwise. What we can commit to is a defined target media list, a specific number of pitches and outreach activity, and full transparency on what lands and what doesn’t.
Do you handle social media as well as press?
Yes. Tone of voice, content planning, community management and channel growth, either alongside PR or as a standalone service.
Do you represent players commercially?
We handle personal branding, partnerships and media. We work alongside player management rather than replacing it, and can advise on where the two should join up.
Which markets do you cover?
The UK and Europe primarily, with publisher and media relationships across the wider tennis and padel world.
How do you measure PR results?
Against commercial objectives agreed at the start: sponsorship enquiries, retail interest, branded search volume, referral traffic and share of voice in the titles that matter to your buyer.